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Time to Invest: Luxury Men’s Timepiece Recommendations from an Expert

Audemars Chronograph

If you feel it’s time for a new look now we’re easing out of lockdown, you may want to think about changing your watch as well as your wardrobe.

Your chosen timepiece says a lot about your personal style and it’s an accessory that people notice, helping you stand out from the crowd. Yes, you can check the time on your phone, but there’s no style substitute for a classic and elegant watch which will complement and enhance your outfit. It could even be a very good investment.

The Watch Exchange London‘s co-founder, Arfan Mohammed, commented: “Trends come and go but a watch is ironically a timeless and personal investment because, regardless of your budget, it can be passed down from generation to generation. Personally I would recommend a Rolex Daytona 16520/116520 because it’s a desirable watch and the value will increase year on year. The first Daytona series is now worth more than £50,000 if in good condition, but ten years ago it was worth a quarter of that price. Always seek expert advice from a reputable dealer before making any purchase.”

Arfan added: “If you’re looking to buy a second hand Rolex, always check that the serial number, which is engraved near the number 6, matches that on the unique Rolex card. Ensure it hasn’t lost its sharp vivid edges by being over polished and that it has been serviced during the last five years. It’s also very helpful to check comparable prices on buying sites such as Chrono24.”

The Watch Exchange London’s professional and efficient team has more than 15 years’ experience of working with household name brands including Rolex, Cartier and Patek Philippe. The specialists accept and sell watches valued between £500 and £1 million, some of which are collectible or vintage and have a waiting list of up to eight years.

You can trade in your old timepiece by visiting The Watch Exchange London’s Mayfair branch where experts will inspect, verify and value it. They will then make you a competitive offer which you can choose to accept and be paid within 60 minutes, or you can opt to enter your watch into a digital auction where it will be bid on by more than 150 traders to help ensure you achieve the best possible price.

Arfan Mohammed moved from Middlesbrough to London 15 years ago and quickly grew his contacts within the industry, working with world famous department stores and building up his knowledge to become the watch virtuoso and historian he is today. Arfan has 10 years’ experience with Rolex timepieces alone and over the years has traded luxury watches worth hundreds of millions of pounds.

To find out more about The Watch Exchange London, please visit www.watchexchangelondon.co.uk

Image credit: Audemars Royal Oak Chronograph Blue Dial Stainless Steel 41mm

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